Fashion

Primark has promised to significantly increase its efforts to produce more sustainable clothing over the next ten years. At the same time, the fashion discounter does not want to compromise on its pricing strategy: many experts have serious questions about this, especially now that the chain may (finally) be taking on e-commerce.

After a strong recovery earlier this year, Irish fashion chain Primark has had to cope with disappointing sales over the summer months, primarily due to the health crisis. The retailer also faces supply chain delays.

How do you translate difficult terms like 'circular' and 'cradle to cradle' in a way that is understandable to retail staff and consumers? The way in which fashion retailer C&A meets this challenge can also inspire other retailers.

The busy online luxury market is set to become even busier, as Amazon would be planning to bring its Luxury Stores to Europe. Currently, the platform is only available in the United States.

Dutch label Mr Marvis, best known for its colourful shorts, has secured a financial injection from Capital A Investment Partners. The company will use the money to conquer the neighbouring countries.

Next Thursday, 2 September, the Antwerp flagship store of the iconic fashion brand Ann Demeulemeester will reopen its doors: the kick-off for a major relaunch of the label, which from now on plans to become a lifestyle brand. Remarkably, Demeulemeester herself is also involved in the project.

American fashion group Guess has recovered well from the corona crisis. In the second quarter, sales returned to close to pre-pandemic levels, while profits ended significantly higher.