ONLINE MEDIA 2026

Advertise with RetailDetail

Put your brand
in the spotlight.

RetailDetail reaches over 250,000 retail professionals monthly across the Benelux. Boost your visibility with paid content or a banner campaign — directly in front of the decision-makers who matter.

+250.000unique visitors per month across all websites
+60.000newsletter subscribers in NL, FR & EN
+53.000followers across social media channels
Two ways to stand out

Choose the approach that suits you.

Whether you want to tell a story or simply be visible — RetailDetail offers two complementary formats to reach your target audience.

01 Paid content Press releases & Advertorials

Have a strong story to tell? An innovation to launch, an impressive client case, or expertise to share with the sector? We make sure it reaches the right people — as a press release or as an in-depth Re-tale advertorial.

  • Publication on one or more RetailDetail websites
  • Distribution via newsletter to your target audience
  • Optional: our editorial team writes and translates your story
  • Permanently searchable on our website
Learn more about paid content
02 Display advertising Website & Newsletter

Want maximum visibility with retailers and suppliers? With a banner campaign on our website or in our newsletters, you appear exactly where your audience reads their daily industry news. Contextual, segmentable and measurable.

  • Banners on the homepage of RetailDetail.be, .nl, .eu, .fr or .es
  • Targeted campaigns per sector (food, fashion, electronics…)
  • Full banner in the newsletter (55,000+ subscribers)
  • Homepage takeover (pop-up) available
  • Various formats: billboard, skyscraper, rectangle
View all banner formats
2

Display advertising

Website banners

Newsletter banners

Full banner
TUE + THU + FRI All-retail newsletter

The weekly summary of all retail news — in Dutch and French — for the entire Benelux sector.

55,000+ subscribers NL + FR
Friday Food newsletter

Dedicated to food retail — supermarkets, foodservice, fresh produce and more. A targeted audience with strong engagement.

6,500+ subscribers NL + FR
Friday European newsletter

For brands targeting a pan-European retail audience — this English newsletter reaches retail professionals across the continent.

Part of the 60,000+ subscribers EN
Sponsor a breaking newsletter

When major breaking news scoops occur, we send a special newsletter. As a dedicated sponsor, we place your banner below the article. Only 3 sponsor slots available per year.

Why RetailDetail
“More than reach.
The right audience.

RetailDetail is not a consumer brand. Our readers are the people who determine what retail looks like — they read us during working hours, on weekdays, as part of their job. That makes advertising here fundamentally different.

B2B contextOver 80% of traffic occurs on weekdays, during office hours — a professional, engaged audience.
Our readers are CXOs, marketing and e-commerce managers, buyers and sales managers — the people who make decisions.Decision-makers
Benelux + EuropeWebsites in NL, FR, EN and ES. Newsletters in three languages. One platform for the entire European retail sector.
Leading content10 editorial articles per day — more than any other retail medium in the Benelux. The right context for your message.
Who do you reach

Retail professionals across the Benelux & Europe

RetailDetail is THE reference for everyone involved in retail — from large chains to independent entrepreneurs, from suppliers to technology partners.

CXO level Trade marketing managers HR managers E-commerce managers Sales managers Buyers & category managers Store concept teams Technology & operations
+250Kunique visitors / month
+60Knewsletter subscribers
+53Ksocial media followers
10×times more articles per day than any other Benelux retail medium
Get in touch
Ready to advertise?

Wil je meer weten over de mogelijkheden, tarieven of onze mediapakketten? Get in touch en we zoeken samen de beste aanpak voor jouw merk.

KB
Kjëll Bries Media & Event Manager — kjell.bries@retaildetail.be