American restaurant group Yum Brands is considering selling Pizza Hut. Sales at the pizza chain have been declining for seven consecutive quarters, and its British franchisee recently went bankrupt.
Losing market share
“Pizza Hut’s performance shows that additional measures are needed to realize the brand’s full potential. This could possibly be better achieved outside of Yum Brands”, CEO Chris Turner said. Pizza Hut has been losing ground for years, partly to rival Domino’s Pizza, which has gained market share thanks to partnerships with delivery partners such as DoorDash and UberEats.
