Ceconomy, the parent company of electronics chains MediaMarkt and Saturn, had a strong start to the financial year: the group is more digital and customer-friendly than ever, which is reflected in growing sales.
Thanks to omnichannel
The German electronics group, which will soon be owned by China’s JD.com, reported a 3.4% increase in sales to €7.6 billion in the first quarter. This is the twelfth consecutive quarter of profitable growth, which CEO Kai-Ulrich Deissner attributes to the ‘Experience Electronics’ strategy.
