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In Belgium, Carrefour achieved comparable sales growth in the second quarter. This is a boost for the food retailer after a difficult first quarter.
Price reductions and commercial initiatives
With a 1.95% increase in comparable sales to 1.1 billion euros in the second quarter, Carrefour Belgium can be satisfied. Performance improved across all store formats and volumes are rising again. The food retailer closed the first half of the year with what the company itself calls “a remarkable improvement in recurring operating income”. In the first quarter, comparable sales fell by 1.1%, partly as a result of strikes.
Carrefour attributes the improvement in its figures to price reductions on more than 3,000 products and exclusive commercial promotions such as Scanmania, Jalla and Belgetariër. The retailer also added nearly 3,500 new products to its range. In addition, e-commerce received a boost, the Carrefour app was revamped and the number of paper leaflets was reduced.
The addition of more than 3,500 products to the Open Food Facts database and the improvement of the Nutri-Score of 30 of its own products promote transparency and healthy choices, in line with the Act for Food programme, which aims to provide healthy, sustainable and accessible food for everyone.
