Marketplaces play a crucial role in the growth of “recommerce” or the online second-hand market, an increasingly important segment that will account for 14% of the total e-commerce market in Europe by 2026.
Drivers of sustainable trade
Over the past two years, the gross merchandise value (GMV) of recommerce has grown by 18% to €121 billion in 2025. Marketplaces now account for 74% of this, representing €90 billion, according to a new report by Cross-Border Commerce Europe, the knowledge platform for e-commerce.
