Zalando expands collaboration with German retailers | RetailDetail

Zalando expands collaboration with German retailers

Zalando expands collaboration with German retailers
Shutterstock

Zalando has further expanded its collaboration with physical retailers in Germany. Shoe stores were already able to ship through Zalando and now clothes stores can too.

 

Additional sales channel

Ever since October 2016, shoe stores could sell their items on Zalando and then ship them from the store. That system will now be rolled out to clothing stores too. “With this cooperation, Zalando is primarily supporting small retailers with limited technological infrastructure in entering the online business and offering them an additional sales channel”, says Jan Bartels, VP of Customer Fulfillment and Logistics at Zalando. "By adding textile items as a new category, we are now opening our platform to additional partners."

 

More than one hundred stores have already joined the program and Bartels feels they need to, because an increasing number of customers shop online while the majority of products are still available in offline stores. “Our Integrated Commerce pilot combines the strengths of online and offline by making it easy for stores to access the online business.”

Questions or comments? Please feel free to contact the editors


Gerelateerde items

France wants e-commerce tax

21/06/2018

If the French government get their way, the Hexagon will soon introduce a tax on e-commerce. Products would become 1 to 2 % more expensive, depending on the distance of the last delivery.

Flotation Home24 latest success for Rocket Internet

18/06/2018

German investment group Rocket Internet has brought yet another one of its ventures to the stock exchange. Following Zalando, HelloFresh and Delivery Hero, it was online furniture store Home24's turn to raise investments for growth acceleration this way.

Online supermarket Wink.be throws in the towel

18/06/2018

The Belgian Louis Delhaize Group has decided to terminate its online supermarket Wink.be. The company was started in 2013, but never even came near reaching the break-even point.

LVMH's Bernard Arnault invests in refurbished phones

14/06/2018

BackMarket, a French start-up that wants to be a marketplace for refurbished smart phones, tablets and laptops, has secured a 41 million euro investment. The most famous new investor is Bernard Arnault, CEO of luxury group LVMH.

Belgian FNG Group wants speedy flotation in Brussels

13/06/2018

Belgian fashion group FNG hopes it can enter the Brussels stock exchange as early as next month, in order to secure a lot of new investments for the further expansion of its Brantano chain.

Karstadt aims to reinvent department stores in Berlin

12/06/2018

German department store chain Karstadt is to open two stores in Berlin, that aim to reinvent themselves as a "networked marketplace". It will be the first new Karstadt department stores in the German capital for thirty years.