Perfume chain Douglas managed to grow last year, but felt the effects of customers becoming more price-sensitive and competition intensifying, particularly in the last quarter. The German retailer is therefore considering expanding into the Gulf States.
Focus on prices
Douglas closed the financial year at the end of September with sales of almost €4.6 billion, an increase of 2.8%. Earnings before interest, taxes, depreciation, and amortization (EBITDA) amounted to €756.5 million, an increase of 3.6%. This meant that the group remained within its own expectations. “In a very volatile and therefore challenging year, we achieved results in line with expectations overall,” said CEO Sander van der Laan.


