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Written by Pauline Neerman
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Deliveroo delivers increasingly more groceries

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Food12 April, 2022

Once again, Deliveroo has recorded a double-digit growth in the first quarter. Even when no Covid restrictions are in place, people are still finding their way to the delivery platform. Increasingly, they are also doing so to order groceries.

 

Supermarket delivery service

Deliveroo sold 12 % more in the first quarter of 2022, and the number of orders grew by 18 %. The food delivery company calls this a strong performance, given the strong base of comparison a year ago – when were still stringent Covid measures in place and sometimes even lockdowns. The growth is mainly attributable to the British home market (20 % more orders). On an international level, the courier service booked a 11 % rise in gross turnover and a 16 % rise in orders.

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Founder Will Shu is especially pleased with the expanding number of partnerships with retailers, meaning Deliveroo is increasingly emerging as a grocery delivery service. Last quarter, the partnership with Amazon Prime expanded into France and Italy. Deliveroo also started delivering for Carrefour in Italy, and the company launched a pilot project with WHSmith to trial delivery services from ten stores in the United Kingdom. The delivery platform also further strengthened its ties with Waitrose. Just today, the delivery company announced a new partnership with Albert Heijn in the Netherlands.

 

The company is nevertheless sticking to its slightly pessimistic expectations for the remainder of the year. Gross sales are expected to increase between 15 and 25 %, mainly driven by the second half of the year, and a gross loss margin between 1.5 and 1.8 %. “Consumer behaviour may moderate in the course of the year”, warns Shu, who also mentions the ongoing uncertainty surrounding the war in Ukraine and inflation.

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