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Written by Pauline Neerman
In this article
  • Companies Pop Mart
  • Topics Financial results
  • Geography China
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Growth of nearly 25% “proves that Pop Mart is more than just Labubu”

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Leisure23 September, 2026

Pop Mart, the Chinese company behind gadgets such as Labubu, posted another 23.8% increase in revenue in the first half of 2026. The group is particularly proud of this, as there had been fears that the retailer itself would fade away along with the Labubu hype.

Broader portfolio

Revenue totaled 17.17 billion Chinese yuan, equivalent to approximately 2.32 billion euros. Adjusted net income amounted to 5.16 billion Chinese yuan (697 million euros), while the gross margin stood at 69.7%. Above all, however, the company triumphantly emphasizes that “the results show that Pop Mart is more than just Labubu and is continuing to evolve as an international entertainment and collectibles company.”

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