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Written by Pauline Neerman
In this article
  • Topics RetailDetail Night
  • Geography Belgium
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Discover all 28 speakers at RetailDetail Night 2026

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General12 November, 2026
  • Lieven Vanlommel, Foodmaker
  • RD Night – Speaker Template – INTI
  • Rien van den Bosch, GS1 (Photo by A Delsoir) / Shutterstock.com
  • Shutterstock.com / Jean-Philippe Blerot, Carrefour
  • Davy Van Raemdonck, YouGov

It’s just one week away: the annual RetailDetail Night, on November 19 at the foot of the Atomium. A festive evening featuring many familiar faces and plenty of new ones. Who? Discover all the speakers here…

28 speakers in one day

How is the European retail sector preparing to compete with Temu, Shein, and TikTok Shop? Where is artificial intelligence truly making a difference today? And which innovators are rewriting the rules of the game? RetailDetail Night provides the answers, featuring a sharp panel discussion, three in-depth conferences, inspiring keynotes, and the year’s most prestigious retail awards. More than 90% of the tickets have already been sold.

Starting at 5:45 p.m., Gino Van Ossel will take you through his annual retail year-in-review, as is tradition. Then discover the winners of the Folder of the Year and the Mollie Retailer of the Year Belgium awards. Foodmaker founder Lieven Vanlommel will deliver an exclusive keynote on thirty years of entrepreneurship, covering both successes and setbacks. Every attendee will also receive a complimentary copy of his book.

During the panel discussion “Chinese dominance or European opportunity?”, four prominent voices from the Belgian retail sector will face off: Pascal De Greef (Comeos), Olivier Van den Bossche (MediaMarkt), Peter De Sutter (e5), and Steven Van den Bossche (Hermie). A debate on competitiveness, innovation, and the future of European retail.

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From AI hacking to smart promotions

Starting at 1:00 p.m., visitors can choose from three parallel pre-events. During “AI in Retail,” ethical hacker Inti De Ceukelaire will demonstrate how vulnerable AI agents are to manipulation. Wonderful will use real-world data to show how AI agents create value, Carrefour will share its experiences with digital transformation, and Taglayer will demonstrate how AI enhances conversion and personalization.

The Category Management program challenges retailers’ and manufacturers’ reliance on promotions. Experts from YouGov, Mars Petcare, Promology, GS1 BeLux, Bonduelle, and others will explore how better data, smarter shelf strategies, and collaboration lead to sustainable category growth.

The Gamechangers session spotlights innovators. Topics range from Pro-mailing and Sirius Insights’ data-driven approach to promotional flyers to the data-sharing partnership between Impaqtr and Perfetti Van Melle. The program also features the ambitious growth stories of Belchicken and the dog food brand Gutsy. Kringwinkel, meanwhile, demonstrates how circularity and social employment combine to form a scalable retail model.

RetailDetail Night combines content and inspiration with a festive dinner at round tables of ten and plenty of networking opportunities. Access to a pre-event of your choice is included with every ticket.

Reserve your spot quickly, as more than 90% of the tickets have already sold out.

More about... General
See more
  • icon
    General12 November, 2026
    “Wonderful aims to bridge the gap between what AI can do and how retailers use it”

    AI applications in retail don't have to be limited to chatbots. There are plenty of opportunities to improve the customer experience—and even to take human interaction to the next level, says Tom Pluym of Wonderful.

  • icon
    General12 November, 2026
    Amazon raises the bar in Brussels: order by 3 p.m. for same-day delivery

    Amazon is stepping up the competition for fast deliveries in Belgium. Starting now, customers in Brussels and the surrounding area can place orders by 3 p.m. and receive their packages the same evening, thanks to a new distribution center in Puurs.

  • icon
    General12 November, 2026
    Action: 14% increase in sales and nearly 3 million additional customers per week

    Action saw its revenue rise by 14% to 12.8 billion euros in the first nine months of 2026, mainly thanks to new customers. Meanwhile, the chain continues to lower its prices and is opening new stores at a rapid pace.

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