RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • France - FR
  • Europe - EN
Newsletter
  • Register for free
Members' area
  • Log in
  • Become a member
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • EVENTS 2026
    • EVENT PARTNERSHIPS
  • Advertising & Paid content
    • RETAIL FILES – EDITORIAL CALENDAR
    • ONLINE ADVERTISING & PAID CONTENT
    • PRINT ADVERTISING
  • Members’ area
RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • France - FR
  • Europe - EN
  • Newsletter
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • EVENTS 2026
    • EVENT PARTNERSHIPS
  • Advertising & Paid content
    • RETAIL FILES – EDITORIAL CALENDAR
    • ONLINE ADVERTISING & PAID CONTENT
    • PRINT ADVERTISING
  • Members’ area
Newsletter
  • Register for free
Members' area
  • Log in
  • Become a member
thumb
Written by Stefan Van Rompaey
In this article
  • Companies ColruytOkay
  • Topics Innovation
  • Geography Belgium
Share article
  • facebook
  • instagram
  • twitter
  • linkedin
  • email

AI speeds up checkout process at Colruyt

icon
Food2 February, 2023

Belgian retailer Colruyt has mounted smart cameras above the checkouts in a supermarket in Halle (near Brussels) to automatically scan products. This allows the retailer to speed up the process by one fifth. At OKay, a chain belonging to the same retail group, self-scanning checkouts appear in stores for the first time.

Faster and ergonomic

Hanging above one of the cash registers at a supermarket near the Colruyt headquarters, a camera uses artificial intelligence to recognise 85 % of the products employees transfer from one cart to another. As a result, they no longer need to scan the bar code with a handheld scanner. This makes the checkout process 20 % faster, the retailer claims. Moreover, it is more ergonomic for the employees, who keep both hands free.

The new system, developed in-house by Colruyt Group’s ‘Smart Technics’ innovation team, is able to make the right choice when there are more bar codes on the packaging, such as for multi-packs. Fruits and vegetables, however, still have to be weighed and the hand scanner is still needed for products at the bottom of the cart – such as containers of drinks. Colruyt will equip ten cash registers in the store with the ‘easy checkout’ to test the system for a few months. After evaluation, a further implementation may follow.

Self-scan at OKay

Incidentally, this is not the only checkout innovation Colruyt Group is currently testing. In an OKay Compact convenience store in Ghent, the retailer is installing self-scanning cash registers for the first time. If this test turns out positive, ten additional stores will get such self-scanning counters this autumn, newspaper De Tijd reports.

Sign up for our newsletter for free

Colruyt Group is investing in innovations that will help save costs at a time when margins are under pressure. Last year, the retailer introduced a smartphone application that helps store employees find products on the shelves easier and faster. The benefit: up to an hour and a half of time saved per store each day – only for restocking shelves!

More about... Food
See more
  • icon
    Food15 June, 2026
    Vion sells its German operations to Group of Butchers

    The Dutch Vion Food Group is exiting the German market: the meat processing company is selling its foodservice division to Group of Butchers, a group of butchers with production facilities in the Netherlands, Belgium, and Germany.

  • icon
    Food15 June, 2026
    With a new brand identity, Belgian waffle chain Chez Albert is setting its sights on international markets

    Waffle brand Chez Albert has just opened its ninth store, in a prime location in downtown Antwerp. At the same time, the retailer is unveiling a new brand identity, which will set the company up for its next phase of international growth.

  • icon
    Food12 June, 2026
    Colruyt cuts jobs, but denies covert restructuring

    At Colruyt Group’s headquarters, job roles are being reassigned and layoffs are taking place. However, the retailer strongly denies the accusation by the ACV union that this constitutes a covert restructuring.

Events
  • 16
    Sep
    CAPTAINS OF RETAIL – SEPTEMBER 2026
  • 24
    Sep
    RETAIL MARKETING DAY
  • 19
    Nov
    RETAILDETAIL NIGHT 2026
Most read
  • icon
    Fashion28 May, 2026
    Why Inditex is fully committing to diversification and artificial intelligence
  • icon
    Fashion19 May, 2026
    Zalando signs five-year partnership with Belgian football association
  • icon
    Fashion27 May, 2026
    Blockade of Belgian H&M distribution centre disrupts European supply chain
  • icon
    Beauty/Care20 May, 2026
    Nestlé and Danone under fire following infant formula crisis: still contaminated products
Follow RetailDetail
  • socialFacebook
  • socialTwitter
  • socialInstagram
  • sociallinkedIn
Since 2009, RetailDetail has been the leading B2B platform for the retail sector in Europe.
As a "100% trusted medium" and a strong retail community, RetailDetail provides professionals with reliable daily news, sharp insights and relevant sector analysis.
In addition, RetailDetail brings the market together through inspiring events and exclusive retail tours, where knowledge-sharing, networking and innovation take centre stage.
footer-logo
Mailing Address
Genuastraat 1/41
2000 Antwerp
Contact & address
About us
info@retaildetail.be

© 2026 RetailDetail
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies.
Accept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT