“DenK’s goal is for colleagues to get to know each other better”, Marjan Minderhoud said. She is responsible for marketing and communication at Dille & Kamille. The goal is not to be entertained, but to really get to know each other and to know what everyone is doing (within the company).
This should facilitate the exchange of ideas and questions. “Our buyers may ask the store colleagues to help think of the product range”, she explained. Dille & Kamille currently has 26 stores in Belgium and the Netherlands.