Krëfel has a new CEO. On 21 August, Alain Hellebaut took over from Vincent Nolf, who is stepping down after less than a year. Nolf steered the struggling electronics chain through a restructuring; now, according to Krëfel, the focus is shifting to implementation and commercial recovery.
Restructuring complete
Vincent Nolf’s mission was clear from the start: to put Krëfel on a more sustainable path and develop a transformation plan. This culminated earlier this year in a major restructuring: 180 jobs were at risk, and several stores were closed.
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