RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • France - FR
  • Europe - EN
Newsletter
  • Register for free
Members' area
  • Log in
  • Become a member
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • EVENTS 2026
    • EVENT PARTNERSHIPS
  • Advertising & Paid content
    • RETAIL FILES – EDITORIAL CALENDAR
    • ONLINE ADVERTISING & PAID CONTENT
    • PRINT ADVERTISING
  • Members’ area
RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • France - FR
  • Europe - EN
  • Newsletter
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • EVENTS 2026
    • EVENT PARTNERSHIPS
  • Advertising & Paid content
    • RETAIL FILES – EDITORIAL CALENDAR
    • ONLINE ADVERTISING & PAID CONTENT
    • PRINT ADVERTISING
  • Members’ area
Newsletter
  • Register for free
Members' area
  • Log in
  • Become a member
thumb
Written by Jorg Snoeck
In this article
Share article
  • facebook
  • instagram
  • twitter
  • linkedin
  • email

Michel Doukeris to be new CEO of AB InBev

icon
Food6 May, 2021

On July 1st, Carlos Brito will step down as AB InBev‘s chief executive. He will be succeeded by his compatriot Michel Doukeris, who currently heads the North American arm of the world’s largest brewer.

 

Acquisitions

Brito’s imminent departure comes as no surprise. In recent months, rumours about a possible departure of the 60-year-old Brazilian have flared up again. Last year, financial director Felipe Dutra, Brito’s right-hand man for a long time, already had to step down.

Sign up for our newsletter for free

 

In the past 15 years, Brito has built the maker of Stella Artois into the largest brewer in the world. He was the man behind a series of billion-dollar deals, acquiring Anheuser-Busch (2008), Grupo Modelo (2012) and SABMiller (2016).

 

Yet the latter takeover in particular proved hard to swallow. The Belgian-Brazilian brewer paid no less than 79 billion pounds (91 billion euros) for its major competitor, saddling itself with a sky-high debt. This mountain of debt still weighs heavily on the beer giant today.

 

Hard seltzers

On 1 July, Michel Doukeris will take over the torch. The Brazilian has been working for AB InBev since 1996, and for the past three years, he has been director of the North American branch of the concern, which managed to return to growth under his leadership. Doukeris is also the man behind the successful introduction of the so-called hard seltzers, the light-alcoholic drinks based on sparkling water, alcohol and fruit flavourings that are rapidly gaining popularity, especially among young people, and that are now also coming onto the market in Europe.

More about... Food
See more
  • icon
    Food26 May, 2026
    Will Krispy Kreme succeed where Dunkin’ Donuts failed?

    Krispy Kreme will open its first location in the Netherlands this fall, under the leadership of the same entrepreneur who had previously tried his hand at Dunkin'—and failed.

  • icon
    Food26 May, 2026
    Toshifumi Suzuki, the man who built 7-Eleven into a global success, has died

    Toshifumi Suzuki, who is considered the father of the “konbini” or Japanese convenience store, has died at the age of 93. He was not the founder of 7-Eleven, but he did turn the chain into a global success.

  • icon
    Food26 May, 2026
    [Analysis] Promotional stunts earn Albert Heijn more goodwill than criticism

    With a promotional stunt featuring the Belgian pasta brand Soubry, Albert Heijn is once again making headlines in Flanders. Such extreme discount campaigns seem to be earning the retailer more goodwill than criticism.

Events
  • 24
    Sep
    RETAIL MARKETING DAY
Most read
  • icon
    Fashion27 April, 2026
    Zalando to end its Connected Retail program
  • icon
    Fashion19 May, 2026
    Zalando signs five-year partnership with Belgian football association
  • icon
    Fashion12 May, 2026
    Strike at Nike’s European distribution center in protest against the restructuring plan
  • icon
    Beauty/Care20 May, 2026
    Nestlé and Danone under fire following infant formula crisis: still contaminated products
Follow RetailDetail
  • socialFacebook
  • socialTwitter
  • socialInstagram
  • sociallinkedIn
Since 2009, RetailDetail has been the leading B2B platform for the retail sector in Europe.
As a "100% trusted medium" and a strong retail community, RetailDetail provides professionals with reliable daily news, sharp insights and relevant sector analysis.
In addition, RetailDetail brings the market together through inspiring events and exclusive retail tours, where knowledge-sharing, networking and innovation take centre stage.
footer-logo
Mailing Address
Genuastraat 1/41
2000 Antwerp
Contact & address
About us
info@retaildetail.be

© 2026 RetailDetail
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies.
Accept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT