RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • France - FR
  • Europe - EN
Newsletter
  • Register for free
Members' area
  • Log in
  • Become a member
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • EVENTS 2026
    • EVENTS 2027
    • EVENT PARTNERSHIPS
  • Advertising & Paid content
    • RETAIL FILES – EDITORIAL CALENDAR
    • ONLINE ADVERTISING & PAID CONTENT
    • PRINT ADVERTISING
  • Members’ area
RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • France - FR
  • Europe - EN
  • Newsletter
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • EVENTS 2026
    • EVENTS 2027
    • EVENT PARTNERSHIPS
  • Advertising & Paid content
    • RETAIL FILES – EDITORIAL CALENDAR
    • ONLINE ADVERTISING & PAID CONTENT
    • PRINT ADVERTISING
  • Members’ area
Newsletter
  • Register for free
Members' area
  • Log in
  • Become a member
thumb
Written by Jorg Snoeck
In this article
Share article
  • facebook
  • instagram
  • twitter
  • linkedin
  • email

Shortage of beer bottles affects Belgian brewers

icon
Food4 June, 2021

There is a structural shortage of beer bottles on the European market. The scarcity that already existed before the Covid crisis only became worse last year as brewers switched en masse from barrels destined for the hospitality industry to bottles for supermarkets.

 

Improvisation

Especially smaller breweries feel the shortage at first hand. Alain Coutteau, the owner of Struise Brouwers, received his latest order with a considerable delay. “That is why we had to improvise in May. Only a few days ago, we finally received enough bottles, allowing us to bottle normally again”, he says in the Belgian newspaper De Tijd.

Sign up for our newsletter for free

 

Alain De Laet from brewery Huyghe confirms the scarcity on the bottle market. To get around the problem, the company has been sourcing from Russia for several years now. “Moreover, immediately after the Covid outbreak in March of last year, we rented a warehouse in Antwerp, where we stored additional stocks of bottles. We could see the storm was coming. As a result, we are not facing any problems for the time being.”

 

Takeover wave

Although the Covid crisis exacerbated the shortage – the closure of the hospitality industry increased the demand for bottled beer – the real cause of the problem must be sought elsewhere. “Glass factories disappeared all over Europe because there was an oversupply of beer bottles ten years ago. This triggered a wave of takeovers, leaving only three major producers,” explains Christophe Bossut from Axaglass.

 

In recent years, the demand for glass bottles has increased steadily. This was due to the growth of the European beer and wine industry, but also because milk is increasingly being bottled in glass containers again. However, over that period, glass manufacturers hardly added any production capacity. Only the German company Wiegand-Glas recently opened a new factory.

 

Do not overestimate the problem

Large brewers like AB InBev and Heineken seem to be hardly affected by the bottle shortage for the time being. Those companies get priority from the bottle producers. Haacht Brewery also took its precautions, says spokesperson Lien Meeus. “There has been a shortage of beer bottles for several years, and we have anticipated this in our contracts.”

More about... Food
See more
  • icon
    Food30 October, 2026
    Ahold Delhaize acquires Tesco in the Czech Republic and Slovakia

    Ahold Delhaize has reached an agreement to acquire 100% of Tesco’s Czech and Slovak operations. The retailer says this move represents a significant opportunity to strengthen its position in Central and Southeastern Europe.

  • icon
    Food30 October, 2026
    Cheaper cocoa is making consumers crave Mondelez products again

    After years of sky-high cocoa prices and steep price hikes, Mondelez is seeing volumes recover: the maker of Oreo, Côte d'Or, and Toblerone is growing again by selling more, rather than just raising prices. Still, CEO Dirk Van de Put remains cautious: American consumers, in particular, are keeping a tight...

  • icon
    Food29 October, 2026
    How Lieven Vanlommel (Foodmaker) is cooking up the “green McDonald’s”

    Foodmaker is growing so rapidly in supermarkets that production capacity can barely keep up with demand. Still, founder and CEO Lieven Vanlommel now wants to focus primarily on building an international restaurant chain. With investor Kharis Capital on board, he hopes to realize his dream of making Foodmaker the “green...

Events
  • 19
    Nov
    RETAILDETAIL NIGHT 2026
Most read
  • icon
    General2 October, 2026
    Hans Anders halts sales of Meta glasses after privacy controversy
  • icon
    Food12 October, 2026
    Major cyber incident at Ahold Delhaize: Albert Heijn, Food Lion, Hannaford and more offline
  • icon
    Food14 October, 2026
    IT outages at Ahold Delhaize may last another week
  • icon
    Fashion26 October, 2026
    Frasers Group takes control of Hugo Boss after all
Follow RetailDetail
  • socialFacebook
  • socialTwitter
  • socialInstagram
  • sociallinkedIn
Since 2009, RetailDetail has been the leading B2B platform for the retail sector in Europe.
As a "100% trusted medium" and a strong retail community, RetailDetail provides professionals with reliable daily news, sharp insights and relevant sector analysis.
In addition, RetailDetail brings the market together through inspiring events and exclusive retail tours, where knowledge-sharing, networking and innovation take centre stage.
footer-logo
Mailing Address
Genuastraat 1/41
2000 Antwerp
Contact & address
About us
info@retaildetail.be

© 2026 RetailDetail