Reinforcement for Mondelēz Benelux management

Mondelēz International has appointed Géraldine Cols as Sales Director BeLux and Rika Tiels as People Director Benelux. Both will perform their new roles from the Benelux headquarters in Mechelen, where they will join the Benelux Leadership Team.

Experienced managers

Géraldine Cols gained experience at LU/Kraft Foods and Orangina Schweppes and has been working at Mondelēz International in various sales positions since 2011. In her new role, she will further develop the commercial strategy for iconic brands such as LU, Côte d’Or, Milka, TUC, Oreo, and Philadelphia, leading a team of 80 employees.

Rika Tiels joins from AB InBev, where she worked for 15 years in France, Italy, Spain, and the Canary Islands, among other places. At Mondelēz International, she is responsible for the People strategy in the Benelux for both the commercial offices and the production facilities.