With major summer festivals such as Graspop, Rock Werchter, Dour and Tomorrowland just around the corner, Colruyt, Albert Heijn and Carrefour are each hoping to curry favour with festival-goers in their own way.
Festival route
With Graspop Metal Meeting in Dessel this week, the Belgian festival season really kicks off. Colruyt says it is totally ready for it: on the car park of the Colruyt store in Mol, close to the Graspop festival meadow, customers will find a secret stage on Wednesday 18 June where they can take part in a fun competition for a chance to win an extensive festival package. Later according to also the Colruyt stores at Dour on 16 July and Zonhoven, near the Pukkelpop meadow, on 14 August.