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Written by Yoni Van Looveren
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AO.com grows nearly 30 % in Europe

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Electronics12 January, 2017

British online electronics store AO grew 28.4 % in Europe over the course of the third quarter. It is also much better than its performance at home, where it achieved an 8.9 % growth.

Growth in every market

“AO continues to make progress on its long term plan; delivering sales growth across all categories and territories. We performed well over our peak period, particularly through Black Friday”, CEO John Roberts said. AO.com’s like-for-like turnover grew 12.3 % in the third quarter: + 10.3 % in the United Kingdom and 28.4 % in Europe, mainly thanks to the European mainland expansion over the past 12 months.

 

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Starting last year, AO has been present in the Netherlands, following the United Kingdom and Germany. It also recently opened a new distribution center in Cologne, to better service the European market. Over the first six months of its fiscal year, AO’s turnover grew 22.9 % to 324.7 million pounds (380 million euro).

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