RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • France - FR
  • Europe - EN
Newsletter
  • Register for free
Members' area
  • Log in
  • Become a member
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • EVENTS 2026
    • EVENT PARTNERSHIPS
  • Advertising
    • PRINT ADVERTISING
    • ONLINE ADVERTISING
  • Members’ area
RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • France - FR
  • Europe - EN
  • Newsletter
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • EVENTS 2026
    • EVENT PARTNERSHIPS
  • Advertising
    • PRINT ADVERTISING
    • ONLINE ADVERTISING
  • Members’ area
NewsletterTEST
  • Register for free
Members' area
  • Log in
  • Become a member
thumb
Written by Stefan Van Rompaey
In this article
  • Tags Artificial intelligence
  • Companies Rewe
  • Topics In the pictureInnovation
  • Geography Germany
Share article
  • facebook
  • instagram
  • twitter
  • linkedin
  • email

[In the picture] AI robot cooks in Rewe supermarket

icon
Food30 October, 2025

In three pilot stores, German supermarket chain Rewe is testing an autonomous AI robot that prepares fresh meals on site. The technology is expected to improve food safety and reduce food waste.

“Unbeatable value for money”

The AI robot is already up and running in the first of three test stores. At the Rewe branch in Düsseldorf-Heerdt, customers can select a dish and pay for it at the digital ordering terminal. The robot then prepares the meal live and in full view of shoppers. Within minutes, the result is a freshly prepared dish of consistently high quality.

The robot is obviously an eye-catcher in the store, but according to the manufacturer, German technology company Circus Group, the impact is much greater: this project will radically change the food trade. “Our goal is to use innovative technologies to create a greatly improved offering: high-quality food with unbeatable value for money,” says Nikolas Bullwinkel, CEO and founder of Circus, in the press release.

Starting at 3.50 euros

The AI robots are advanced, autonomous systems that combine robotics, artificial intelligence, and food-safe hygiene technology. Intelligent sensors continuously monitor temperature, process parameters, and stock levels. The system also automatically documents compliance with HACCP standards for food safety and hygiene. AI-supported demand forecasts also optimize supply and significantly reduce food waste.

Shoppers will find a selection of internationally inspired dishes on the menu: from pasta, soups, and curries to desserts. The modular technology allows the menu to be flexibly adapted to the seasons and customer preferences. The freshly prepared dishes are available from 3.50 euros.

More about... Food
See more
  • icon
    Food29 April, 2026
    Price perception drives sales growth at Aldi Nord

    Thanks to improved pricing strategies, sales, customer numbers, and market share are on the rise at Aldi Nord, which emerged as the biggest winner in its home market of Germany last year and gained the most market share in the Netherlands.

  • icon
    Food29 April, 2026
    Pommery champagne house asks creditors for extension

    The Belgian-French champagne house Maison Pommery & Associés is facing acute liquidity problems. The group is unable to meet a €50 million debt repayment on time and is asking creditors for an extension.

  • icon
    Food29 April, 2026
    Sugar tax on the horizon in the Netherlands and Germany: will it make a difference?

    The German federal government wants to introduce a sugar tax on soft drinks, both to ease the burden on the healthcare system and to curb consumption. The Netherlands also has similar plans for 2030. But what would the practical impact be?

Most read
  • icon
    Fashion27 April, 2026
    Zalando to end its Connected Retail program
  • icon
    Food1 April, 2026
    Keurig Dr Pepper completes acquisition of JDE Peet’s and appoints CEO
  • icon
    Food2 April, 2026
    Foodmaker continues international expansion at Billa in Austria
  • icon
    Food2 April, 2026
    Four new stores set to open for Jumbo Belgium
Follow RetailDetail
  • socialFacebook
  • socialTwitter
  • socialInstagram
  • sociallinkedIn
footer-logo
RetailDetail, the leading b2b-retailcommunity in the Benelux, keeps retail professionals up-to-date by means of online & offline publications, retail events and inspiring retail hunts.
Mailing Address
Genuastraat 1/41
2000 Antwerp
© 2026 RetailDetail
general conditions | privacy policy
Contact & address About us info@retaildetail.be
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies.
Accept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT