Your brand in the book
that lasts.
The RetailDetail End-of-Year Book is THE collector’s item of the Belgian retail sector. Distributed annually to 7,000 C-level retailers — a tangible platform for brands that want to make an impact.
Five years of end-of-year books.
Every year we look back at the most remarkable retail stories. The end-of-year book has grown into THE reference point for the sector.
Why you cannot miss this.
In November 2026, RetailDetail publishes another exclusive end-of-year book. Strong content, relevant themes and a beautiful design — a book to keep and reread. The ideal context for your advertisement or advertorial.
Your brand on the page.
Whether you choose a visual advertisement or an editorial story — the end-of-year book offers two powerful formats to anchor your brand in the retail sector.
Choose from multiple placements in the book — from a full page to a cover position. Your brand identity at the most strategic moment, in the hands of the top of the sector.
- Striking visual presence within a high-quality editorial context
- Choice of multiple placement options including cover pages
- Visible in print and online
- You supply your artwork, we handle the layout
- Full page
- Double page spread
- Cover 2 (inside front cover)
- Cover 3 (inside back cover)
- Back cover
Want to do more than show a logo? An advertorial lets you position your brand as a thought leader through an interview and an in-depth story, laid out in the style of the book.
- In-depth interview with a representative of your brand
- Editorial layout consistent with the rest of the book
- Translation into French included
- Two full pages — more space for your story
In the hands of the right people.
The end-of-year book is not a promotional print piece — it is a collector’s item that the top of the Belgian retail sector actively seeks out and keeps.
A statement.“
The RetailDetail End-of-Year Book has become THE collector’s item of the Belgian retail sector. Brands featured in it position themselves as part of the sector’s story — not as advertisers, but as partners.
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