YogaClub brings its yoga outfit boxes to Europe | RetailDetail

YogaClub brings its yoga outfit boxes to Europe

YogaClub brings its yoga outfit boxes to Europe

YogaClub is exporting its subscription-based activewear boxes beyond the US. The brand’s mission is to promote a healthy and active lifestyle by means of curated fitness outfits from top brands, sold at a 50% discount.


Yoga and meditation education

Los Angeles-based YogaClub is taking its unique ‘box formula’ abroad: UK customers now have access to the company’s yoga outfit boxes, which each include pieces from brands including Free People, Manduka, Onzie, Teeki, Varley and more. Two package options are available: a box sent monthly or a seasonal box delivered quarterly and which holds a three-piece outfit worth up to 50% off the regular retail prices.


YogaClub is taking its mission of promoting active lifestyle seriously: for each box sold, the company is providing yoga and meditation education to children of elementary school age. Outfits are furthermore curated closely based on customers’ preferences, which YogaClub explores by quizzing its customers on their favourite workouts, sizes, and style preferences.


With the launch of its subscription model in the UK, YogaClub is expanding its reach to customers and creating “a bigger platform to give”, says Scott Yamano, who co-founded the company in 2016. Later this month, Yogaclub will also expand to other EU countries as well as to Australia and New Zealand.

Questions or comments? Please feel free to contact the editors

Gerelateerde items

WE keeps net profit stable despite lower turnover


Dutch fashion group WE International saw its turnover drop 2.8 % to 275.8 million euro, but its net profit remained stable because of the selling of real estate.

Sports Direct buys bankrupt chain House of Fraser


Sports Direct owner Mike Ashley has bought British department store chain House of Fraser, just hours after the 169 year old chain filed for bankruptcy.

Adidas wins in World Cup football


German sports brand Adidas has had a victorious quarter because of the World Cup football. Total turnover rose 4 % to 5.26 billion euro, a hefty 3.2 billion coming from shoe sales. Operational profit climbed 17 % to 592 million euro.

Record turnover for Schoenen Torfs


Belgian shoe store chain Schoenen Torfs has seen its turnover grow 7.6 % in 2017, but the company had to admit to a 9 % decrease in net profit. CEO Wouter Torfs aims for further growth online, in Wallonia and through cooperation with sneaker chain The Athlete’s Foot.

McGregor starts lawsuit against Reebok


Reebok, sponsor of the Ultimate Fighting Championship, has released a clothing line with the name of the popular Irish fighter Conor McGregor. That is confusing, Dutch fashion chain McGregor complains.

New owner, new future for Men At Work


Dutch fashion chain Men At Work has found a new owner for its home market stores, as did the Belgian branch before. Victory & Dreams holding, which also owns Miller & Monroe and Witteveen Mode, acquires the bankrupt chain and promises the survival of at least ten stores.