Record sales for Alibaba during Singles Day

Record sales for Alibaba during Singles Day

Internet giant Alibaba has broken records during Singles Day, the biggest Chinese online shopping event of the year. It only need half a day to beat all of last year's records.

13.3 billion euro in 24 hours

11 November is Singles Day in China, a day created back in the nineties. It was supposed to be a Valentine's Day for single people, but has since turned into a 24 hour discount frenzy for all Chinese people when Tmall.com, one of Alibaba's internet platforms, "claimed" (and even copyrighted) the day in 2009.

 

Once again, millions of Chinese people bought a lot at Alibaba, spending more than 1 billion euro after a mere 8 minutes. Only 12 hours into the day, last year's sales record (9.3 billion euro) was broken, and after a full day, the internet giant had a full day's turnover of 14.3 billion dollars (13.3 billion euro). For comparison's sake: Facebook generates 12.5 billion dollars in a whole year.

 

Particularly baby-focused products, Nike shoes and Levi jeans were popular according to Alibaba. Most of the purchases were made on mobile devices.

Questions or comments? Please feel free to contact the editors


Yoox-Net-a-Porter thrives thanks to mobile surge

03/08/2017

Online retailer Yoox-Net-a-Porter has managed to beat analysts’ expectations in the past fiscal year, thanks to a surge in mobile sales. For the first time ever, these sales contributed more than half of the retailer’s total turnover.

Lidl constructs new distribution center in Venlo

01/08/2017

Lidl will open a new distribution center in Venlo, which will cater its web shop’s customer base. The distribution center is not a Lidl Netherlands project, but apparently an international project.

Amazon places own pick-up lockers at consumers' homes

31/07/2017

Amazon announced The Hub, a system of pick-up lockers that can be placed everywhere. They come in different sizes and can be placed both inside or outside of buildings.

Amazon's profit takes enormous hit

28/07/2017

American Amazon’s profit plummeted in the second quarter and is also lower than what analysts had predicted, despite a 25 % turnover increase.

Amazon: a looming problem for other retailers

27/07/2017

Those who thought Amazon’s growth would slow down, were wrong: the company is now worth more than 500 billion dollars. The Amazon effect is even troubling other retailers and investors. How should they react?

European web shop growth stagnates

26/07/2017

The number of companies with an online sales channel in the European Union has stagnated. The study shows that many companies are hesitant to sell abroad, because they fear fraudulent activity.

Back to top