Media-Saturn on the attack against online competitors | RetailDetail

Media-Saturn on the attack against online competitors

Media-Saturn on the attack against online competitors

Media-Saturn has founded a new division, Electronics Online Group, to support its intention to open a range of web shops. Its successful online shop, Redcoon (which will get a new CEO on 1 November), will be the centerpiece of that division and will also be its guiding example.

Specialized web shops

Redcoon, the 'pure player', brings in more than half of the group's online turnover and that is why the German electronics group aims to use its know-how to launch a series of new web shops. These will come in two shapes and sizes: through acquisitions and through new concepts of its own.

 

That is why Media-Saturn has founded the Electronics Online Group: "In addition to Media Markt and Saturn's online activities, we also want to make our mark on the online pure-play market. Based on the Media-Saturn Group's purchasing power and Redcoon's logistics in Erfurt, we see major growth opportunities for pure players like Redcoon but also for new online concepts and acquisitions in this sector", CEO Pieter Haas said.

 

He pointed towards the upcoming launch of a 'trendy wearables' web shop, focused on smart watches, interactive fitness bracelets and similar gadgets.

 

New CEO for Redcoon

Martin Sinner, who will become Redcoon's CEO on 1 November, will lead Electronics Online Group. The position of CEO had become vacant ever since co-founder Reiner Heckel sold off his final 10 % to Media-Saturn in June 2013.

 

Martin Sinner (47) founded German price comparison site Idealo in 2000 and he led that company until 2012 as its CEO. Since 2007, he was one of the driving forces behind Axel Springer Silicon Valley Teams, a company that supports digital start-ups.

Questions or comments? Please feel free to contact the editors


Microsoft builds competitor for Amazon Go

14/06/2018

Microsoft is working on its own technology that should render checkouts in stores obsolete. The American company says it wants to be an ally for the retail sector, mostly in its struggle against Amazon Go.

Amazon bans customers who return too much

24/05/2018

Amazon is putting a stop to customers that return too many items or that “misbehave” according to the retailer: whoever crosses the line, will be banned. Dozens of customers have taken to social media to complain about this unilateral account removal.

LVMH invests millions in fashion search engine Lyst

24/05/2018

French luxury group LVMH, led by Bernard Arnault, will invest millions of dollars in Lyst once again. The luxury fashion search engine wants to expand its global expansion this way.

Amazon now delivers packages to car trunks

25/04/2018

From now on, Amazon delivers orders to the trunk of your car. The retail and technology giant has given its Prime subscribers access to get packaged delivered to the trunk of their car, without any additional costs. The service is currently limited to the United States.

Dutch Beate Uhse division not bankrupt after all

05/04/2018

German Beate Uhse’s Dutch subsidiary has not gone bankrupt after all and will continue its activities in both Belgium and the Netherlands. The company revealed the information itself after bankruptcy rumours surfaced.

Amazon often cheaper than Dutch competitors

03/04/2018

Products that are available on both Dutch web shops and Amazon.de, are cheaper at Amazon in about half the cases. Not only do Dutch stores compete with Amazon.de, which ships to the Netherlands, but there are also rumours that Amazon.nl and Amazon.be will soon become more active.