Dutch WE Fashion will expand its product range with its own sports clothing. The collection will launch in January 2015 and will focus on men at first.
Fashionable sports clothing
WE Fashion's new sports collection currently consists of t-shirts, shorts, a body warmer, a rain coat and sport leggings, in total 6 pieces of clothing. Its colours are mainly black and grey, with white and neon green as highlights.
The Dutch fashion chain is not the first to see a future in sports clothing: Swedish H&M already sells a wide range of sports clothing in several stores worldwide. Bershka, Mango and Weekday are also sportswear-selling chains.