Supergroup goes through restructuring | RetailDetail

Supergroup goes through restructuring

Supergroup goes through restructuring

The management of Supergroup, the holding company of Superdry, has gone through a restructuring - with several activities moving from its local office in Brussels to its main office in Cheltenham.

Simplified communication

Guy Torrekens, finance director, will leave the company, leaving his duties in the hands of Paula Bradshaw (Group Financial Controller) and her team at the main office. The day-to-day activities of the Finance Team in Belgium will be overlooked by Lutgarde Vermeir, Head of Finance.

 

Superdry's parent company will also centralize marketing efforts at its main office. Current Marketing Manager Mercedes De Buyst will stay on for a few more months in order to guarantee a smooth transition.

 

Anne Blancquart, Head of Retail in Brussels, will also be leaving the company, with Head of International Retail, Gail Abbott taking over her duties.

 

The goal of this restructuring is to simplify communication between Supergroup's different divisions.

Questions or comments? Please feel free to contact the editors


Hoegaarden moves part of production to Vietnam and China

18/05/2018

Hoegaarden experiences strong growth in Asia, but is losing ground in Europe. That is why AB InBev will move part of the production to China and Vietnam: the brewery in Hoegaarden will lower cut its production days by 2 a week.

Holland & Barrett wants vegan stores

17/05/2018

British health chain Holland & Barrett (previously known in the Benelux as Essenza) plans to open completely vegan stores, a trend the chain needs to follow according to CEO Peter Aldis.

Nestlé on a diet: cuts back sugar, fat and salt levels

17/05/2018

Nestlé wants to lower its sugar, salt and fat levels to play into the global demand for healthier food.

Analysis: six reasons major brands are under pressure

17/05/2018

Global brands are increasingly struggling to ward off smaller, local companies. Some even believe the brands’ golden age has passed. That may be presumptuous, but there are some noticeable trends.

Coca-Cola is strongest global brand, but local brands are on the rise

17/05/2018

Coca-Cola, Colgate and Maggi are the most popular FMCG brands worldwide, according to a Kantar Worldpanel report. Local brands are stealing market share however.

Amazon Prime members get additional discount at Whole Foods

17/05/2018

Amazon Prime members will get an additional discount on hundreds of Whole Foods products, the chain it acquired in June 2017. Specialists claim there is a clear strategy behind these discounts.