Georges Plassat: “Clicks and mortar are the future”

Georges Plassat: “Clicks and mortar are the future”

Carrefour CEO Georges Plassat has told 1,400 retailers at the World Retail Congress in Paris that “the physical hypermarket is not dead”. He did however add that hypermarkets can only be part of the future when collaborating with the internet.

'Only online is not enough'

Plassat admitted that Carrefour had “lost a little weight”, after having to close stores in several countries. He has also admitted to being a cool lover of the internet: “I am totally convinced that clicks and mortar are the future.”

 

Carrefour’s CEO feels retailers have to keep investing in their physical stores. More than 11,000 Carrefour stores in 32 countries still account for 68 % of business, he remarked. “The key is to make stores interesting and efficient to allow them to serve the needs of our customers”.

 

That is why retailers have to work hard to increase the quality of their array of products and to invest more in training, he feels.

 

Urbanization and rise of the middle class

The developing economies were another point of attention for the CEO of Carrefour: “Over the next 15 years consumers in emerging markets will migrate from the periphery of the global economy to its centre. By 2025 consumption in emerging markets will have more than doubled from 2010, jumping from 12 trillion to 30 trillion dollars.”

 

This mesmerizing growth will be spurred on by two trends: the worldwide urbanization and the rise of the middle class. “Armed with their mobile smartphones, they are likely to embrace the digital space even more quickly than some developed markets as we are currently witnessing in China.”

 

He had one remark to add to it though: a strong focus on the emerging markets cannot lead you to ignore your home market. “Never underestimate the power of domestic rivals”, he said. It is not unlikely he had Casino and particularly E.Leclerc in mind when he made this last statement…

Questions or comments? Please feel free to contact the editors


American department store chains continue to struggle

11/08/2017

Several American department store chains continue to underperform. Both Macy’s and Kohl’s experienced turnover slumps compared to the previous year, even though they both managed to beat analysts’ expectations.

Record turnover for Henkel

10/08/2017

Henkel’s second quarter turnover reached a record number of nearly 5.1 billion euro, thanks to its laundry detergent company Sun’s acquisition. For the first time ever, its six-month turnover surpassed the 10 billion euro milestone.

Lion Capital once again wants to sell Hema

08/08/2017

Lion Capital has approached business bank Credit Suisse to look into “strategic options” for Hema, which basically means it has to find an interested buyer for the Dutch store chain.

British consumer spending continues to drop

07/08/2017

Consumer spending in the UK has dropped for the third straight month in July. It is the first time in four years that there was a three-month drop, with analysts pointing to the Brexit.

Over 100 startups at Shoptalk Europe

04/08/2017

(advertorial) Shoptalk Europe is the big, new event for retail and ecommerce innovation. It covers the transformational trends, technologies and business models reshaping how consumers discover, shop and buy in an age of digital disruption. 

Bic lowers full-year growth forecast

03/08/2017

French company Bic, known for its disposable lighters, ball-point pens and razor blades, has seen its sales stagnate over the past six months. The board has immediately lowered its full-year growth forecast.

Back to top