Georges Plassat: “Clicks and mortar are the future”

Georges Plassat: “Clicks and mortar are the future”

Carrefour CEO Georges Plassat has told 1,400 retailers at the World Retail Congress in Paris that “the physical hypermarket is not dead”. He did however add that hypermarkets can only be part of the future when collaborating with the internet.

'Only online is not enough'

Plassat admitted that Carrefour had “lost a little weight”, after having to close stores in several countries. He has also admitted to being a cool lover of the internet: “I am totally convinced that clicks and mortar are the future.”

 

Carrefour’s CEO feels retailers have to keep investing in their physical stores. More than 11,000 Carrefour stores in 32 countries still account for 68 % of business, he remarked. “The key is to make stores interesting and efficient to allow them to serve the needs of our customers”.

 

That is why retailers have to work hard to increase the quality of their array of products and to invest more in training, he feels.

 

Urbanization and rise of the middle class

The developing economies were another point of attention for the CEO of Carrefour: “Over the next 15 years consumers in emerging markets will migrate from the periphery of the global economy to its centre. By 2025 consumption in emerging markets will have more than doubled from 2010, jumping from 12 trillion to 30 trillion dollars.”

 

This mesmerizing growth will be spurred on by two trends: the worldwide urbanization and the rise of the middle class. “Armed with their mobile smartphones, they are likely to embrace the digital space even more quickly than some developed markets as we are currently witnessing in China.”

 

He had one remark to add to it though: a strong focus on the emerging markets cannot lead you to ignore your home market. “Never underestimate the power of domestic rivals”, he said. It is not unlikely he had Casino and particularly E.Leclerc in mind when he made this last statement…

Questions or comments? Please feel free to contact the editors


Retail & wholesale support EU Plastics Strategy

19/01/2018

(Content provided by EuroCommerce) The retail and wholesale sector sees the publication of the EU Plastics Strategy as a welcome step towards a more circular economy, which it hopes will transform the way plastics are produced, used and discarded.

LensGroup acquires two German web shops

18/01/2018

Belgian LensGroup, which owns lens web shop LensOnline, has acquired two German competitors.The entry on the German market means the company is now active in five European countries.

Will your company win the bpost Omnichannel Award 2018?

18/01/2018

Which retailer will succeed Juttu in 2018 as the winner of the bpost Omnichannel Award? Candidates can now register, the award will be presented during the RetailDetail Omnichannel Congress on 1 March.

British supermarket chain Iceland gives plastic the boot

17/01/2018

British frozen food chain Iceland will be the first supermarket chain to cut all plastic packages from its private labels. By 2023, each of its 1,400 private label products will have more sustainable packaging, like cardboard and paper, alternatives to plastic.

Hema will open stores in Middle-East

15/01/2018

Hema will head outside of Europe for the first time ever: it will open three stores in Dubai later this year. In the next five years, the Dutch chain aims to open a sizeable number of Middle-Eastern stores.

Metro Group is happy with first quarter

15/01/2018

German Metro Group is happy with its first quarter results. Turnover, after exchange rate fluctuations, has only grown 0.2 %, but there was a 0.8 % like-for-like turnover increase.

Back to top