RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • France - FR
  • Europe - EN
Newsletter
  • Register for free
Members' area
  • Log in
  • Become a member
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • EVENTS 2026
    • EVENT PARTNERSHIPS
  • Advertising & Paid content
    • RETAIL FILES – EDITORIAL CALENDAR
    • ONLINE ADVERTISING & PAID CONTENT
    • PRINT ADVERTISING
  • Members’ area
RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • France - FR
  • Europe - EN
  • Newsletter
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • EVENTS 2026
    • EVENT PARTNERSHIPS
  • Advertising & Paid content
    • RETAIL FILES – EDITORIAL CALENDAR
    • ONLINE ADVERTISING & PAID CONTENT
    • PRINT ADVERTISING
  • Members’ area
Newsletter
  • Register for free
Members' area
  • Log in
  • Become a member
thumb
Written by Pauline Neerman
In this article
Share article
  • facebook
  • instagram
  • twitter
  • linkedin
  • email

Will we be eating hot air in 15 years?

icon
Food9 January, 2020

The Finnish start-up Solar Foods is developing a revolutionary new nutrient, which almost literally out of thin air. The protein, which is based on hydrogen and soil bacteria, will be in a position to compete with soy by as early as 2025 and will be ten times more efficient. 

 

The food of the future?

By mixing bacteria with hydrogen, an unseen kind of flour is created that could become the food of the future. The idea originated with space food in the 1960’s, but is now being put into practice for the first time at the Solar Foods lab in Helsinki.

Sign up for our newsletter for free

 

Water is split into hydrogen particles using electrolysis; the end result is a yellowish protein flour, which is both flavourless and without odour. That is precisely the intention, because it can then be used for almost any kind of food. The developers see it as a possible basis for pasta and bread, as well as a possible replacement for palm oil in sauces, biscuits and more.

 

The powder, called Solein, could also play an extremely important role in the meat industry. By 2025, the producer expects to be able to match the cost price of soy, which makes it an interesting alternative to animal food. Even better for the environment and the over-exploited planet: the new protein could also serve as a basis for artificial meat or fish.

 

5.5 million euros raised

Since it requires almost no surface area and hardly any raw materials, the Finnish scientists believe their system is hyper efficient and sustainable. However, ready availability and cheap, renewable electricity are prerequisites, as electricity is a crucial part of the process. Solar Foods has already secured an initial investment round of 5.5 million euros for further development and commercialisation.

 

More and more frequently, scientists are turning to synthetic foods to address climate issues and increasing levels of food scarcity. Agriculture as we know it today is an important factor in the ongoing climate crisis,, researcher George Monbiot says in his documentary entitled Apocalypse Cow. We are therefore evolving towards ‘farm-free’ food – especially if, by 2035, synthetic food can indeed be ten times more efficient than photosynthesis and ten times cheaper than animal food.

More about... Food
See more
  • icon
    Food19 June, 2026
    Price cuts cost Asda a billion in losses

    The British supermarket chain Asda posted a loss of nearly 1 billion pounds (1.15 billion euros) in the past fiscal year. The loss is partly due to price cuts aimed at winning back customers.

  • icon
    Food19 June, 2026
    [Interview] “Cross-border shopping is hurting the Belgian beverage industry” (Philip Buisseret, VIWF)

    Consumption of water and soft drinks is on the rise again, thanks to growing demand for non-alcoholic beverages. But a combination of federal and regional taxes is driving price-conscious consumers across the border.

  • icon
    Beauty/Care19 June, 2026
    Strikes at Gall & Gall, Holland & Barrett, and Kruidvat over Sunday premiums

    It’s shaping up to be a turbulent weekend in the Dutch retail sector. Employees of the Gall & Gall liquor store chain will once again go on strike on Saturday and Sunday due to dissatisfaction with collective bargaining negotiations. On Father’s Day, Sunday, June 21, they will be joined by...

Events
  • 16
    Sep
    CAPTAINS OF RETAIL – SEPTEMBER 2026
  • 24
    Sep
    RETAIL MARKETING DAY
  • 19
    Nov
    RETAILDETAIL NIGHT 2026
Most read
  • icon
    Fashion28 May, 2026
    Why Inditex is fully committing to diversification and artificial intelligence
  • icon
    Fashion27 May, 2026
    Blockade of Belgian H&M distribution centre disrupts European supply chain
  • icon
    Beauty/Care28 May, 2026
    Douglas opens its fifteenth Belgian store in Malines
  • icon
    Food5 June, 2026
    Direct-to-consumer coffee brand Ray & Jules expands into the Netherlands
Follow RetailDetail
  • socialFacebook
  • socialTwitter
  • socialInstagram
  • sociallinkedIn
Since 2009, RetailDetail has been the leading B2B platform for the retail sector in Europe.
As a "100% trusted medium" and a strong retail community, RetailDetail provides professionals with reliable daily news, sharp insights and relevant sector analysis.
In addition, RetailDetail brings the market together through inspiring events and exclusive retail tours, where knowledge-sharing, networking and innovation take centre stage.
footer-logo
Mailing Address
Genuastraat 1/41
2000 Antwerp
Contact & address
About us
info@retaildetail.be

© 2026 RetailDetail
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies.
Accept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT