Fashion
Nike will be giving a new lease of life to returned shoes: the apparel manufacturer is going to patch up returned shoes and sell them as 'refurbished'.
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Veepee, formerly Vente-Exclusive, has noticed emerging trends in the e-commerce landscape. Therefore, the flash sales provider is investing in artificial intelligence, recycling and a new return-service.
Zalando has expanded its second-hand webshop Zircle to Scandinavia. Customers in Sweden and Denmark can now also buy second-hand fashion items through the online platform.
As of today, Sellpy, the second-hand platform of fashion giant H&M, is also operating in Austria and the Netherlands. The demand for second-hand clothes has been growing steadily in recent years.
Online platform About You is experimenting with the sale of second-hand clothing: the Zalando competitor offers around 30,000 second-hand items in its German web shop.
From now on, Ace & Tate will offer recycled glasses on second-hand platform Depop. It is the first optics chain to start working with the app, giving old frames a second life.
Gucci joins forces with the second-hand platform The RealReal. The luxury brand with the big G opens its own webshop, where customers' items get a second (or umpteenth) life.
General
Amazon already has a quarter of the e-commerce market in Europe. It is therefore not surprising that platforms dominate the market: by 2025, marketplaces will account for 65% of cross-border online sales in Europe.
Zalando starts offering second-hand clothing: customers will be able to 'sell' their worn items via the platform, but instead of receiving any money in return, they will receive a gift certificate or a donation to a charity.
Furniture
Ikea is to open a second-hand store, where only used and refurbished furniture from the home interior chain is sold. The new store concept is intended to help the Swedish retailer with its sustainability ambitions.
Cos, part of the H&M Group, is launching its own second-hand platform called Resell, where customers can sell and buy clothes by COS. The platform is both a way towards 100 % sustainability, and a business opportunity.
In 2019, Zalando realised another major growth in turnover and profit, with the fourth quarter seeing particularly good results. In the next few years, the German webshop will focus more on luxury brands and second-hand clothing.
French supermarket group E.Leclerc strongly believes in the second-hand market: next year, it wants to sell second-hand goods in about a hundred additional branches.
The luxury sector too is moving slowly towards sustainability: business models such as clothing rental, second-hand sales and co-ownership are some of the trends that have characterised the sector over the past year.
Online second-hand clothing platform Vinted has raised 128 million euros to further develop its platform and accelerate its expansion. After this new capital round, the company is now valued at around a billion euros.
American fashion brand Patagonia has opened a pop-up store that will sell only second-hand clothing and its new ReCrafted collection, which has been made of irreparable clothes. The pop-up store is a physical extension of its second-hand platform WornWear.com.
