The Covid crisis hardly seems to affect Dutch discount retailer Action, which once again recorded strong growth over the second quarter.
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At present, Action has 198 stores in Belgium, but CEO Sander van der Laan still sees growth opportunities in the country. He wants to focus more on big cities and indoor shopping centres.
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Low-cost retailer Action starts a new experiment in e-commerce. After a first adventure with a click&collect service, the group is now launching a web shop in the Netherlands. Caution prevails: this is a trial that runs until the end of the year, with a limited range of items that cannot be found in stores.
Mere, the Siberian discount chain that wants to conquer Western Europe, recently opened its first stores in Spain. RetailDetail founder Jorg Snoeck visited one of the stores and analyses the concept, which combines features of Aldi and Action. And the prices? Well...
Low-cost chain Action wants to open about 300 more stores in Europe this year. The retailer is now said to be worth more than 5 billion euros.
Action is now also operating in Italy. The discounter has already opened two stores there, with three more to follow in the upcoming weeks.
The trial project set up by discount chain Action with pick-up points did not prove to be a triumph: the retailer puts sales in its physical stores first and focusses on expansion.
The corona crisis has, at best, slowed down the growth of Action, but has not been able to stop it. Over the past twelve months, the discounter has opened another 115 branches.
Action is testing a new store concept, which is twice as big as usual: in France, a 1,600 m² store has opened its doors, the largest of the non-food discounter to date.
Dutch non-food discounter Action has opened its first two Czech stores - the eighth market in which the chain is active. A further expansion is planned soon, at the same time as the company is taking its first steps into e-commerce.
Non-food discounter Action is to expand its click & collect trial from France to Belgium, in a response to the Covid-19 crisis.
Dutch non-food discounter Action is to trial click & collect in two of its French stores. The pilot is a direct consequence of the coronavirus crisis, which forced the chain to close all of its stores in several countries.
Non-food discounter Action is facing problems restocking its stores. Due to delays in China and reduced activity in distribution centres, the discounter was not prepared for the rush after lockdown ended in several countries. As a result, shelves still sit empty in some stores.
Non-food discount retailer Action reached the five billion euro turnover mark last year. Owner 3i now estimates the discounter's value at 10.25 billion euros and calls the coronavirus crisis just a "short-term disruption".
As Belgian stores were allowed to reopen today, the image is rather mixed: some chains (like Ikea) saw hours-long queues, others remained almost completely empty.
The Dutch association of private equity companies (NVP) denounces the way in which the owners of Action and Hunkemöller are coping with the corona crisis. According to the lobby club, these retailers are shifting the consequences of the crisis too quickly and unilaterally to others.