De Vlier to open its first Austrian retail park

De Vlier to open its first Austrian retail park

Today Belgian real estate group De Vlier has laid down the foundation stone for its retail park in Asten, near Linz in Austria. It will become the first complex of the group in Central Europe, planned to open in the autumn of 2013, just in time for the holiday shopping.

‘Frunparks’ in Belgium, France…

De Vlier, founded in 1979 by Leo Van Tuyckom and currently managed by Peter De Roo, started building retail parks, named Frunparks, just outside city centres in 2000. The concept starts from a uniform architecture surrounding a central (free) car park. That concept is further expanded by global administration and a common marketing approach.

 

De Vlier already has five parks in Belgium, with four more to come. The company is also active in France, where it currently has one retail park, with four more in development.

 

…and now Austria

In Austria the first park of the group will be built in Asten, near Linz. The project will cover 18,000 m², with a car park able to hold 550 cars. The park has to be operational by the end of this year and will offer room to about 27 shops. Müller, New Yorker, C&A, Fussl, Deichmann, BabyOne, Libro, Pagro, Tchibo, Takko, Depot, Intersport, Shoe4You and Futterhaus have already signed up.

 

The project has an excellent location, right next to freeway A1 and near XXLLutz and Möbilix, two other large shops. It has a possible market of 155,000 consumers.

Questions or comments? Please feel free to contact the editors


Hudson's Bay defends itself and adds cheaper brands

27/12/2017

Hudson's Bay is on track in the Netherlands, the company’s marketing director Edo Beukema states after a lot of criticism. He says there is no truth to the rumour the department store chain is planning to leave, but it will adjust its marketing approach and pricing.

Unibail-Rodamco acquires competitor Westfield

12/12/2017

Unibail-Rodamco acquired its competitor Westfield for 14 billion euro and will gain control over 35 shopping center (33 in the United States). The resulting company will become the world’s largest real estate company.  

Mitiska REIM announces two new retail parks in Romania

29/11/2017

Mitiska REIM has announced the opening of two new retail parks in Romania. The new additions consolidate Mitiska REIM’s position as the leading retail park investor in Romania, with 21 sites across the country.

Mitiska Reim buys its first French retail park

06/11/2017

Belgian real estate firm Mitiska Reim will enter the French retail market with its recent acquisition of a retail park near Caen. It has been an eventful year so far, with acquisitions in Germany, Romania and Spain as well. 

Delhaize is highlight of new shopping center in Luxembourg

07/09/2017

Shopping center Borders has just opened its doors, right near Schengen. The largest Delhaize store in the Grand Duchy of Luxembourg is its major attraction and should house about two dozen retailers in the near future.

Mitiska Reim acquires its first German retail park

06/09/2017

Belgian real estate firm Mitiska Reim bought a retail park in the German city of Mönchengladbach. It was a collaboration with Luxembourg Investment Group and the group’s first German acquisition.

Back to top