Subway brings NFC to American stores | RetailDetail

Subway brings NFC to American stores

Subway brings NFC to American stores

Sandwich chain Subway will enable smartphone payments in all of its 26,000 American stores from October. Every NFC-enabled app will be accepted.

All apps will be accepted

 

Subway has a deal with Softcard, a joint venture from America's 4 largest mobile operators, to supply all stores with the appropriate equipment in order to enable smartphone payments.

 

The company has already confirmed that all NFC apps (like Google Wallet, PayPal and the soon-to-launch Apple Pay) will be accepted. There has been a Softcard pilot program in Subway's Salt Lake City restaurant and the company has now decided to expand it to the entire country.

 

When Apple CEO Tim Cook announced Apple Pay last week, he said some 220,000 American stores would be using it and Subway's 26,000 stores now add another 10 % to that.

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