Rewe introduces smartphone payments | RetailDetail

Rewe introduces smartphone payments

Rewe introduces smartphone payments

Starting November, German customers of Rewe supermarkets will be able to pay with their smartphone. A simple registration, followed by the download of a password-protected app will enable this payment method. Scanning the QR-code that appears in the cash register’s display will then complete the payment.

Further deployment if successful

This method will at first be implemented at Rewe's own 1600 German stores, while franchisers have the choice of joining in. “We will use this method in all Rewe-stores from November onwards, but every entrepreneur heading their own franchise-store can decide whether to join”, states spokesperson Andreas Krämer.

 

He maintains that participation in the innovative system will not require any additional investment for new cash registers. “The QR-code will be displayed on the register, which is possible through a simple software update. Franchisers will not have to purchase a new till.”

 

Customers will be able to enjoy this service for free and if it is considered a success, Rewe will also deploy the system to other chains of the company, like the Penny discount stores, the Billa supermarkets (the largest supermarket chain in Austria), the B1 hardware stores and the ProMarkt electronics chain.

 

Breakthrough in contactless payments

“Rewe wants to be part of Germany’s most innovative supermarket chains, not only for our array of products, but also for our service”, states operations manager Lionel Souque.

 

Yapital CEO Nils Winkler agrees: “The collaboration between Yapital, the creator of the project, and Rewe is a breakthrough in contactless payments in offline retail. It is a milestone towards ‘Everywhere Payment’, where Yapital will offer the customer the possibility of fast, easy and safe payments”.

Questions or comments? Please feel free to contact the editors


Komono wants to reach 10 physical stores this year

17/05/2018

Belgian accessory label Komono wants to double its number of physical stores to ten this year. “The stores are important to tell our story”, Anton Janssens and Raf Maes told De Standaard.

Suitsupply suffers losses because of expansion

15/05/2018

Dutch Suitsupply has experienced a decent turnover growth last year, but its net result tumbled below zero because of its huge investments. Nevertheless, that is the only way forward according to its founder, whose focus is still fixed on the United States.

Starting this Friday, Belgium has its own national e-commerce event

15/05/2018

Move over, Black Friday! This week, Belgium launches its own national e-commerce event as Jack & Jones, Kiabi, La Redoute, Sarenza, Tape à l'Oeil and Veritas organise the first Belgian Friday.

H&M is turning to algorithms to boost sales again

14/05/2018

In an effort to reverse the decline in its worldwide sales, H&M is using technology that will help the world’s largest clothing brand stock its stores more efficiently, sell more effectively and adapt more quickly to current consumer trends.

Zalando's profit wiped away in first quarter

08/05/2018

German online retailer Zalando saw its first quarter profit completely wiped away: last year's 5.1 million euro net profit turned into a 15 million euro loss. Turnover grew 22 %, investments being the cause for both.

Strong online growth for Hugo Boss

03/05/2018

German fashion brand Hugo Boss managed growth in every region in the first quarter. Group turnover grew 5 % to 650 million euro, partially thanks to strong web shop sales.