Liquor consumption drops heavily | RetailDetail

Liquor consumption drops heavily

Liquor consumption drops heavily

The volume of liquor in Belgium has dropped more than 25 % in 2013, apparently the result of higher excises that year which were higher for liquor than for beer.

No improvement in 2014

Liquor sales dropped 26.08 % in 2013. Wine sales dropped slightly (- 1.72 %), while champagne, cava and sparkling wines managed to sell 7.65 % more.


The double excise hike for wine, sparkling wine, and liquor totaling 21 % is to blame. The tax increase is way higher than the 8 % tax increase for beer, which also only activated 7 months later.


There has been no sales improvement in the first half of 2014: wine sales grew slightly (+ 1.34 %), but liquor still experienced a drop (- 3.13 %). Vinum & Spiritus Association Belgium, the organization of distributors, manufacturers and importers, feels the situation is worrisome, particularly as half of Belgian-produced liquor gets consumed locally as well.

Questions or comments? Please feel free to contact the editors

H&M opens web shop on Tmall


Swedish H&M has opened a web shop on Chinese platform Tmall. The company has been through a difficult year with a turnover drop, and the cooperation with Alibaba's platform is a first step following its new strategy that focuses more on online sales.

Guess' turnover grows, but company suffers loss


Fashion company Guess has managed to boost its turnover in 2017, but it did suffer a near 8 million dollar loss compared to the nearly 25 million dollar profit from 2016.

C&A expands web shop to 11 new countries


C&A has introduced its webshop to another eleven countries, instantly more than doubling the range of its online activities. Denmark, Finland, Greece and Sweden are completely new markets, where the chain doesn't have physical stores yet.

New Esprit CEO hails from New Look


Fashion chain Esprit will get a new CEO: Jose Manuel Martínez will leave the company and pass on the baton to Anders Kristiansen. New Look’s former CEO has to bring growth to Esprit, particularly through ambitious plans for China.

Dior exchanges Belgian CFO for British one


After eleven years as Dior Homme’s Chief Creative Officer, Belgian Kris Van Assche is to leave the fashion label to find new challenges. British designer Kim Jones will replace him.

Suitcase brand Rimowa cancels all dealer contracts


Suitcase brand Rimowa, part of luxury group LVMH since 2016, has stopped all of its dealer contracts. It wants to initiate a new procedure soon and only a fraction of the current dealers will get a new contract.

Back to top