Gucci also halts fur production

Gucci also halts fur production

Gucci also halts fur production

Fashion brand Gucci will no longer use fur in its clothing and accessories, as CEO Marco Bizzarri promised during his Kering Award for sustainable fashion acceptance speech for the London College of Fashion.

“Socially unacceptable”

“Being socially responsible is one of Gucci’s core values and we will continue to strive to do better for the environment and animals”, the Italian said. Gucci also says it “hopes will help inspire innovation and raise awareness, changing the luxury fashion industry for the better.” The 2018 spring and summer collections will be its first 100 % fur-free collections.


Gucci made the decision after a discussion with Fur Free Alliance, an organization that unites forty animal rights organizations against the breeding of fur animals. The Humane Society of the United States and the Italian animal rights organization LAV played an important role in Gucci’s decision. Belgian animal rights organization GAIA is satisfied: “The major fashion brands have finally seen the light”, it said.


Gucci, a subsidiary of French luxury group Kering, is not the first fashion brand to denounce fur. Brands like Armani, Yoox Net-a-Porter, Hugo Boss and Stella McCartney already did so in the past.

Questions or comments? Please feel free to contact the editors

Gerelateerde items

Are Chinese prisoners working for H&M and C&A?


British former journalist Peter Humphrey has accused C&A and H&M of using forced labour. He claims to have seen how Shanghai prisoners were forced to work for Western chains, something the retailers will now investigate.

Chanel acquires stake in online retailer Farfetch


French fashion label Chanel obtained a minority stake in British Farfetch. It wants to use the online retailer’s expertise to create more digital innovations for its own customers.

Monoprix wants to acquire web shop Sarenza


Store chain Monoprix, part of French Groupe Casino, entered negotiations to acquire online shoe seller Sarenza, one of France’s prime online brands.

Zalando expands collaboration with German retailers


Zalando has further expanded its collaboration with physical retailers in Germany. Shoe stores were already able to ship through Zalando and now clothes stores can too.

Kiabi opens largest Belgian store in Westland Shopping Center


French clothing chain Kiabi will open its fifth Belgian store in the Westland Shopping Center in Anderlecht. This will become its largest Belgian store to date, spread across 1,800 sqm.

H&M warns for difficult 2018


Swedish fashion group H&M warns that 2018 could be yet another difficult year for the company. It is working to improve online sales, but store turnover will most likely continue to drop.

Back to top