France has more 'drives' than hypermarkets | RetailDetail

France has more 'drives' than hypermarkets

France has more 'drives' than hypermarkets

For the first time ever, France has more collection points ('drives') than it has hypermarkets. A remarkable feat, as the first 'drive' only appeared some 10 years ago and given the fact that France is the European birthplace of the hypermarket.

2,031 collection points

Ten years after Auchan surprised everyone with its very first "Chronodrive" in Marcq-en-Baroeul in northern France, the large French distributors have more collection points than they have hypermarkets: research firm Nielsen TradeDimensions has registered 2,031 drives and 2,022 hypermarkets.

 

Drives were the big addition these past two years, as more people go online to do their shopping. There are still some questions as to the profitability of these drives, but they are an invaluable resource in the fierce struggle for a larger market share.

 

Leclerc on top

It is all the more surprising to see that pioneer Auchan has been surpassed by its larger competitors. Leclerc (462 collection points) is by far the largest, ahead of Intermarché (379) and Carrefour (353).

 

Système U is fourth with 293 drives and Auchan is fifth with 162 drives, although it has split its drives into two categories: 93 are Auchan Drives, while 69 are Chronodrives. Casino is sixth with 131 collection points, according to Nielsen TradeDimensions.

Questions or comments? Please feel free to contact the editors


Adidas wants to strengthen bond with small retailers

15/07/2018

German sportswear giant Adidas says it wants to strengthen its bond with small-scale retailers after they claimed Adidas is too aggressive in pushing its web shop, especially as they feel the brand is favouring large international chains as well.

Several candidates to take over Men at Work

12/07/2018

There are several takeover candidates for both the Dutch and the Belgian stores of the bankrupt clothing chain Men at work. The curator is confident an agreement should be reached today in Belgium.

Burberry sales increases thanks to new strategy

11/07/2018

The new strategy of the British fashion brand Burberry starts to render: the company had a 3% increase of revenue in their own stores last quarter. In total, Burberry has now a revenue of 479 million pounds (520 million euros).

FNG moves to Brussels stock exchange

06/07/2018

Belgian fashion group FNG has collected 60 million euros by issuing new shares. The new shares will be traded on the Amsterdam Stock Exchange and - for the first time - on the Brussels Stock Exchange as well.

Athleteshop ends its run

02/07/2018

Dutch sports web shop Athleteshop has filed for bankruptcy, after an abysmal year in which strings of complaints led to all sorts of problems. Social media and review sites were flooded with customers complaining about late deliveries.

Alibaba goes Turkish with stake in Trendyol

29/06/2018

Alibaba is the new strategic partner of Trendyol, one of the best-known e-commerce companies in Turkey. With this partnership, the Chinese retailgroup strengthens its presence in Europe.