Danone shuts down 3 fresh milk factories | RetailDetail

Danone shuts down 3 fresh milk factories

Danone shuts down 3 fresh milk factories

French food group Danone wants to close down Italian, German and Hungarian dairy factories by mid-2015 as the European demand for fresh dairy has lowered.

Sales have dropped quite strongly

Sales of Danone's fresh dairy drinks have dropped to the lowest level in 10 years' time. For example, Hungarian sales have dropped 20 % from 2011 to 2013 as customers reacted badly to higher prices and the introduction of more expensive products.


Danone had already stated in April that these sales would also be lower in the second quarter, but would pick up again in the third quarter.


Excess output forces production changes

As Danone has excess output, it wants to change its production process and three factories (Casale Cremasco, Hagenow, Budapest) will gradually close down and transfer their activities to Belgium, France, Germany and Poland


325 people will lose their job in this restructuring process. Danone employs 9,000 people in its European fresh-focused factories.

Questions or comments? Please feel free to contact the editors

Suitcase brand Rimowa cancels every dealer contract


Suitcase brand Rimowa, part of luxury group LVMH, has stopped all of its dealer contracts. It will initiate a new procedure soon and only a fraction of the current dealers will get a new contract.

H&M disappoints once again


Swedish fashion chain Hennes & Mauritz had to present less than favourable results for its new fiscal year: investor trust has dwindled, now that sales in its home territory have also dropped for the first time in decades.

Bureau of Competition approves Yoox Net-a-Porter bid


The Italian Bureau of Competition has approved Swiss Richemont’s possible acquisition of Italian fashion webshop Yoox Net-a-Porter.The full bid, yet to be accepted, values the company at 2.7 billion euro.

Donatella Versace denounces fur


Italian fashion brand Versace will no longer use fur. Designer Donatella Versace no longer wants to kill animals for fashion, she explained in an interview with The Economist.

"Best year ever" for Danish shoe brand Ecco


Ecco can look back on 2017 as its best financial year ever. The Danish shoe brand, known for its “follow the foot” philosophy, exceeded its own expectations thanks to an 8 % growth.

Strong 2017 for Adidas


German sports brand Adidas achieved a 16 % turnover increase in 2017, if exchange rates had remained stable. Profit nearly grew a third and the company forecast a 10 % growth for 2018.

Back to top