Redcoon online larger than Media Markt and Saturn combined

Redcoon online larger than Media Markt and Saturn combined

Electronics chains Saturn and Media Markt realise the lion’s share of their online sales not through their own online shops, but through subsidiary Redcoon.

Online sales have to double - at least

Redcoon is part of the Media Saturn-Holding since July 2011, while Media Saturn-Holding is owned for 78% by the German group Metro. In 2012 the holding had 755 million euro worth of online sales: 432 million euro was realised by Redcoon, with only 323 million euro left for Media Markt and Saturn combined.

 

Online sales of the three chains brought in 4% of total sales of Media-Saturn, a number the company wants to see at least doubled in 2013. That is definitely not impossible: Media Markt for example only started its own online store in Germany on January of last year and sales are only now really picking up speed.

 

Redcoon also knows a strong growth: the ten year old company is active in Belgium, The Netherlands, Germany and six other countries and is said to daily attract 2000 new customers. Each month it sells about 180.000 products online.

Questions or comments? Please feel free to contact the editors


Everything costs 3 dollars in Brandless web shop

19/07/2017

Two American entrepreneurs have come up with an interesting new formula. Everything in their web shop, called Brandless, is priced at three dollars. The price is that low because they have cut a lot of costs.

Dutch eCommerce industry faces shortage of employees

17/07/2017

Dutch eCommerce companies struggle to find sufficient employees to handle the industry’s growth. More than half of the companies have job openings that can hardly be filled.

Alibaba launches its own intelligent speaker

05/07/2017

Chinese Alibaba has now also entered the intelligent speaker market, following Amazon, Apple and Google. Its main attraction is that the speaker is a lot cheaper than the competition. A small group can now trial the device for one month.

Media-Saturn wants to turn back Redcoon acquisition

27/06/2017

Media-Saturn has adopted a very peculiar strategy to get web shop Redcoon’s losses to disappear. It filed a lawsuit to retroactively cancel its 2011 acquisition.

Europe hands Google record fine

27/06/2017

According to the European Commission, Google took advantage of its market position to more prominently feature its own products in the search results. The fine is an astonishing 2.42 billion euro.

Metro Group invests in mobile payment solution

27/06/2017

German Metro Group invested in British start-up Yoyo Wallet, a rapidly-growing European mobile payment service. Together with other companies, Metro Group invested 14 million euro in Yoyo Wallet.

Back to top