French supermarket chain Casino will bring its internet department store, Cdiscount, to Belgium. "After websites in Thailand, Vietnam, Columbia, Ecuador and the Ivory Coast, we have continued our international expansion through Belgium", the company said.
"French ecommerce's number 1"
Cdiscount claims to be France's largest online department store with 1.6 billion euro in yearly turnover. It offers basically everything, from food to electronics, clothing and furniture. Its web shop welcomes 800,000 customers per day.
Belgian deliveries will be transported from France to one of the 545 pick-up points in Belgium and TNT will handle home deliveries. If the order exceeds 30 kilograms, then the Casino subsidiary will enlist special transport companies. Cdiscount will also deliver orders in Flanders, despite the fact that its website is entirely in French.