British e-tailer Asos has grown a lot in 2014 | RetailDetail

British e-tailer Asos has grown a lot in 2014

British e-tailer Asos has grown a lot in 2014

The British Asos Group has seen its total turnover grow 27 % in its fiscal year 2014. In its home market, growth was even faster at 35 %.

"Period of major investment"

"Despite all that happened this year, we still delivered 27 percent growth in sales, with the UK a standout performance at 35 percent growth. [...] We are in a period of major investment that comes at a short term cost, but the medium-term benefits will be significant", CEO Nick Robertson said.


There was surges in Germany and France as well, thanks to the launch of additional services in both countries. American turnover grew 19 % after exchange rate effects. If these are eliminated, American turnover even grew 25 %.


Asos says its total number of active customers grew 25 % to 8.8 million with average spent up 3 %.

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