Amazon sells its own diapers

Amazon sells its own diapers

Amazon will offer diapers and baby wipes from its own brand, Amazon Elements, to its Amazon Prime members. This means it has added yet another product to its own product range.

Transparency

Currently, Amazon is only selling diapers and baby wipes under its Amazon Elements name, but the brand's description ("our own line of everyday essentials") clearly shows that the online retailer has further plans to expand its product range.

 

Amazon is very transparent about the product range's origins: the description will show the country of origin, the ingredients or materials used and where they come from. It will even explain what certain ingredients do and why they are part of the product. This way, Amazon will explain a whole lot more than what is usually described in stores.

 

Meal delivery

The American company has also started its meal delivery service, Takeout & Delivery, even though it is only available in Seattle at this point. However, it is not unthinkable Amazon may expand the service beyond the borders of its home town if the pilot is considered a success.

Questions or comments? Please feel free to contact the editors


Alibaba invests billions in physical retail

28/08/2017

Over the past two years, Chinese eCommerce giant Alibaba has spent nearly seven billion euro in physical retail. Its Hema Xiansheng chain already has thirteen supermarkets and it acquired luxury department store Intime from the government in January.

Alibaba exceeds expectations

17/08/2017

Chinese Alibaba has trumped analysts’ turnover and profit expectations with its first quarter results. Its profit even doubled compared to the year before.

Aldi will home deliver in the United States

16/08/2017

German discounter Aldi is starting one-hour deliveries for online orders in the United States, using startup Instacart. Amazon’s reaction was swift: it will test lockers in which custumers can collect items two minutes after ordering them.

Yoox-Net-a-Porter thrives thanks to mobile surge

03/08/2017

Online retailer Yoox-Net-a-Porter has managed to beat analysts’ expectations in the past fiscal year, thanks to a surge in mobile sales. For the first time ever, these sales contributed more than half of the retailer’s total turnover.

Lidl constructs new distribution center in Venlo

01/08/2017

Lidl will open a new distribution center in Venlo, which will cater its web shop’s customer base. The distribution center is not a Lidl Netherlands project, but apparently an international project.

Amazon places own pick-up lockers at consumers' homes

31/07/2017

Amazon announced The Hub, a system of pick-up lockers that can be placed everywhere. They come in different sizes and can be placed both inside or outside of buildings.

Back to top