H&M releases disappointing results for July

Fashion giant H&M has published very disappointing results for July yesterday. The Swedes sold 6% less on a like-for-like basis (not including new stores), which is even worse than the already low expectations of -5.1%. 

 

Including the 240 stores that H&M opened since July 2010, the chain managed a 3% turnover growth – also lower than analysts' expectations. The German branch, the most important market for H&M, even witnessed a status quo. The new results were the worst in 16 months for the world's second largest fashion retailer.

 

Experts fear that these negative results for one of the world's fashion powerhouses are an indication that smaller colleagues will experience even steeper turnover falls. However, the world's number one, Inditex, has managed to avoid such a scenario by heavily betting on growth markets, where demand keeps on rising – as opposed to the stagnating European markets.

Fashion giant H&M has published very disappointing results for July yesterday. The Swedes sold 6% less on a like-for-like basis (not including new stores), which is even worse than the already low expectations of -5.1%. 

 

Including the 240 stores that H&M opened since July 2010, the chain managed a 3% turnover growth – also lower than analysts' expectations. The German branch, the most important market for H&M, even witnessed a status quo. The new results were the worst in 16 months for the world's second largest fashion retailer.

 

Experts fear that these negative results for one of the world's fashion powerhouses are an indication that smaller colleagues will experience even steeper turnover falls. However, the world's number one, Inditex, has managed to avoid such a scenario by heavily betting on growth markets, where demand keeps on rising – as opposed to the stagnating European markets.

Questions or comments? Please feel free to contact the editors


Aldi Nord and Aldi Süd collaborate for animal welfare

18/01/2018

Aldi Nord and Aldi Süd will join forces for a unique collaboration: they will launch their own animal welfare quality mark. “Fair & Gut” (Fair and Good) will launch in Germany for poultry products, but steadily expand.

Rewe uses chocolate pudding to see how little sugar is acceptable

18/01/2018

German supermarket chain Rewe has asked its customers how little sugar they can bear. It aims to lower its private label’s sugar levels, but the consumer will decide by how much.

Lidl dials down its American ambitions

18/01/2018

Lidl had hoped to have about a hundred stores in the United States by the summer, but will be forced to adjust its first-year goals. The German chain currently has 49 stores in the United States.

Carrefour looks back on difficult year

17/01/2018

Despite a fourth quarter improvement, French Carrefour has been through a very difficult year. Next week, CEO Alexandre Bompard is expected to set out new guidelines in order to give the retail giant's results a new push.

British supermarket chain Iceland gives plastic the boot

17/01/2018

British frozen food chain Iceland will be the first supermarket chain to cut all plastic packages from its private labels. By 2023, each of its 1,400 private label products will have more sustainable packaging, like cardboard and paper, alternatives to plastic.

AB InBev sells two German beers

17/01/2018

AB InBev has sold German beer brands Diebels and Hasseröder, alongside its breweries, to investment fund CKCF. The new owner wants to invest more in the two beer brands.

Back to top