Tommy Hilfiger enters collaboration with Tomorrow London | RetailDetail

Tommy Hilfiger enters collaboration with Tomorrow London

Tommy Hilfiger enters collaboration with Tomorrow London

American fashion label Tommy Hilfiger has signed a deal with Tomorrow London, which will become the exclusive worldwide distributor for the company's premium women's brand, Hilfiger Collection.

Growth of its women's branch

"Our strategic collaboration with Tomorrow London shows our willingness to invest in the further expansion of our worldwide female fashion activities", Tommy Hilfiger CEO, Daniel Grieder, said. "Tomorrow understands the heritage of our brand and design philosophy, has an exceptional worldwide reach and is the best retail network. That makes them the ideal partner to coordinate the distribution of our Hilfiger Collection.

 

Thanks to its collaboration with Tomorrow London, Tommy Hilfiger wants to expand the sale of its women's collection, which already contribute a considerable part to its turnover. However, the company feels there are still several ways to expand its reach within this particular market.

 

Tomorrow London will present the new Hilfiger Collection over the next few weeks at different Fashion Weeks in London, Milan, Paris and New York.

Questions or comments? Please feel free to contact the editors


Colruyt extends till-free shopping to OKay

13/08/2018

Belgian retailer Colruyt Group has extended its 'till-free' test to three supermarkets of the OKay chain and one of OKay Compact, after having trialled it in Spar shops earlier. 

Ahold Delhaize suffers from competition in US

08/08/2018

Ahold Delhaize's turnover suffers from a tough American market, but the merger company saw more positive results in its home markets Belgium and the Netherlands. Online growth is a highlight in the company's results.

Heineken seals huge Chinese deal

03/08/2018

Brewery group Heineken has acquired a 40% stake in China Resources Beer Holdings, China’s largest brewer and owner of the world’s largest beer brand, Snow Beer. The deal gives the Dutch company better access to the huge Chinese market.

"Satisfying" results for Metro in Q3

02/08/2018

German retail giant Metro is satisfied with the results so far in its fiscal year 2017/18, but sees the need to take measures in the difficult Russian market. 

Expansion strategy Takeaway.com delays profits

01/08/2018

Meal delivery service Takeaway.com has seen its turnover grow by 42 % to 110.2 million euro in the first half of the year. The company still does not make profit, but the loss is shrinking.

Carrefour sets out to sell local products online

30/07/2018

Five years after Carrefour Belgium's decision to include a 'local products' area in their hypermarkets and supermarkets, the retailer has decided to include such an area in its web shop as well.