Tesco launches separate stores for clothing brand F&F | RetailDetail

Tesco launches separate stores for clothing brand F&F

Tesco launches separate stores for clothing brand F&F

British retail chain Tesco has big plans with its clothing brand F&F and wants to launch it through franchising in countries where it currently has no hypermarkets.

50 franchise shops over the next five years

Tesco has confirmed it will open up fifty new franchise shops for its clothing line F&F, over the next five years. “This announcement builds on the success of the first franchise stores and demonstrates our commitment to growing the brand internationally through this model”, says CEO Jason Tarry. The first shop will opened up this month in Saudi-Arabia.


This year the first six have to be operational. The second one is planned for next month in the capital of Kazakhstan, Astana. After that other cities in Kazakhstan, Georgia, Armenia and Azerbaijan will follow. F&F has expanded its cooperation with franchise partner Al Hokair for this. For the Middle East F&F will work with a new partner, Al Futtaim from Dubai.


F&F currently sells its clothes in 12 countries. In Great Britain annual sales of F&F rose by 9% to over a billion pound (about 1.2 billion euro). 

Questions or comments? Please feel free to contact the editors

HelloFresh buys American competitor and achieved strong growth in 2017


HelloFresh’ turnover last year grew 52 %, bringing it closer to profitability. The German meal box delivery service believes it will become profitable before the end of the year.

Spar makes ambitious entry into Greece


Spar International has set its sights on Greece as the next country to conquer and lead as the foremost independent food retail chain. Spar Hellas will cooperate with Asteras and Mesis to develop more than 500 Spar stores over the next four years.

Dr. Oetker buys half of Freixenet


Henkell, which is Dr. Oetker’s drinks division, has acquired slightly more than half of cava brand Freixenet’s shares. Following two years of negotiations, both companies struck a deal, even though the German food giant will not reign supreme at Freixenet.

Picnic confirms German arrival


There had been rumours that Dutch online supermarkets Picnic was trialing in Germany, news its co-founder Michiel Muller has now confirmed.

Délifrance joins FFC's portfolio


Dutch Franchise Friendly ConceptsDélifrance Benelux acquisition is in full swing. The franchise organization will obtain the French sandwich chain’s Benelux master franchisee on 1 April.

IKEA has developed actual "bug burger"


SPACE10, furniture giant Ikea’s innovation lab, will present a healthy alternative to the classic hamburger, where the meat is replaced by red beets and mealworm. It is also working on a “dogless hotdog”;

Back to top