42-year-old French-Belgian fashion designer Nicolas Ghesquière will follow in Marc Jacobs’ footsteps at the French luxury fashion label Louis Vuitton. The announcement from LVMH’s subsidiary confirmed a long-standing rumour.
From Kering to LVMH
The 50-year-old American Marc Jacobs left Louis Vuitton early October after 16 years of service, in order to prepare his own label’s IPO. His artistic guidance turned Louis Vuitton into LVMH’s most profitable brand, with a turnover of 7.5 billion euro. That is more than double what its main competitor, Kering (former PPR), manages with its own Italian luxury brand, Gucci (3.6 billion euro in 2012).
Noteworthy detail is that Nicolas Ghesquière worked for Balenciaga from 1997 until 2012. Balenciaga is a luxury brand belonging to the Kering portfolio. “Louis Vuitton has always incarnated for me the symbol of ultimate luxury, innovation and exploration”, the new creative director said. “I am very honoured of the mission that I am entrusted with, and proud to join the history of this great maison.”
Ghesquière has a Belgian father, but was raised in France. He will be in charge of the entire women’s clothing line and will presenting his first collection at the Cour Carrée in the Louvre, a symbolic location for the French luxury brand. Kim Jones will continue to head Louis Vuitton’s men’s line.
(translated by Gary Peeters)