Spanish fashion chain Mango will launch a new collection on 8 June 2015, fully focused on the Arabic countries and the Ramadan. It will mainly consist of evening wear and will only be sold in its Arabic stores.
Multiple local collections
Tops, gowns, dungarees and palazzo pants are all part of the collection, sometimes decorated with rhinestones. Some of the items are already available in the web shop, but the full product range will only be available from 8 June, 10 days before the Ramadan starts.
Mango says it has been designing special collections for the Arabic countries for more than a decade, similarly to specific designs catered towards Asian and colder countries - taking into account the local culture and climate.
Mango is not the only brand with a Ramadan collection: American DKNY launched a similar collection last year, with pieces designed by two bloggers from the Middle East and only available in that region.