Eden Park opens first Belgian brand boutique

Eden Park opens first Belgian brand boutique

French fashion brand Eden Park, inspired by the rugby world, has opened its first Belgian brand boutique in Waterloo and wants to open 2 stores per year here.

Franck Mesnel, a former rugby player, has mimicked Lacoste's and Fred Perry's moves from tennis into clothing, but from a rugby angle. Its products were already for sale in several multi-brand stores, but now it has opened its first own store.

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