Belgian leads Ralph Lauren Europe

Belgian leads Ralph Lauren Europe

Belgian Geoffroy Van Raemdonck, previously at Victoria's Secret and Louis Vuitton, will head the European branch of American fashion brand Ralph Lauren, reporting directly to CEO Jacki Nemerov.

Impressive career

Van Raemdonck (42) started working at Limited Brands (Victoria's Secret and La Senza) and then moved to Louis Vuitton, where he took charge of operations in 22 countries, a branch worth nearly 1 billion euro.

 

He will now take charge of Ralph Lauren's European activities out of Geneva, which includes some 10 boutiques in Belgium. In total, Ralph Lauren generates a yearly turnover of 5 billion euro.

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