Base acquires ALLO Telecom entirely

Base acquires ALLO Telecom entirely

ALLO Telecom will cease to exist and its stores will be turned into Base stores from January. All employees will keep their jobs and keep all of their rights as well.

"One brand, one shopping experience, one customer experience"

According to CEO Jos Donvil, the move will strengthen Base's position on the Belgium market. "The consumer will get more clarity and they will be able to visit one type of store: one brand, one shopping experience and one unique customer experience."

 

"ALLO Telecom's staff will get assurances about their future and we will be able to offer our customers our well-known service in more different locations. We will add the 'Repair & Go' service, something ALLO Telecom has turned into a reputable service."

Questions or comments? Please feel free to contact the editors


Samsung targets record fourth quarter profit

09/01/2018

Korean technology firm Samsung has released preliminary quarterly results indicating it forecasts record profits in 2017’s fourth quarter. Nevertheless, it does not seem it can live up to analysts' expectations.

MediaMarkt's co-founder passed away

28/12/2017

Erich Kellerhals, co-founder of electronics chain MediaMarkt, has died on Christmas day, aged 78. The German laid the foundation for one of the world’s largest electronics chains in 1979.

Media Markt's parent company thrives thanks to online

19/12/2017

Media Markt and Saturn’s new parent company, CECONOMY, has performed well in its fiscal year 2016/2017. Its 1.3 % turnover increase was largely thanks to improved online sales.

Carrefour and Fnac Darty consider purchase alliance

01/12/2017

Supermarket firm Carrefour and electronics seller Fnac Darty are considering an alliance for their electronics acquisitions. The combination could lower purchase prices.

Media Saturn launches a first, fully virtual shopping world

21/11/2017

Saturn customers can use their own VR goggles to see products in two virtual environments. It is not yet possible to actually buy something in VR however.

Pieter Haas, CEO Ceconomy: "We sell the consumer a digital life"

03/11/2017

MediaMarkt’s parent company, Ceconomy, has the key to consolidate the European electronics industry even more. The retailer will sell services and solutions: “We help people make the right decisions.”

Back to top