The Belgian festival season is over, but Tomorrowland has no intention to drop out of sight: on 3 October, the popular dance festival will open its very own store in the Kammenstraat, in Antwerpen.
Fashion and gadgets
The Tomorrowland Boutique will not only present gadgets from the festival, but it will also exhibit an entire fashion collection and include a Tomorrowland History Room, where customers can discover stories from all across the world.
"A fashionista will be able to browse the brand-new Tomorrowland winter collection and will also see several collaboration collections with (inter)national designers. The music lover will find a whole range of beats and tracks, while a mixologist can create delicious cocktails with his blender", a press release said.
To open the store in a festive way, Tomorrowland is looking for ten ambassadors from across the world who will become the "People of Tomorrow" and who will be the first to enter the store on 1 October.